No one’s more qualified to bring your OTC healthcare brand-to-market because no one specializes in OTC healthcare.

Track Record

  • We’ve managed over 45 Brands representing over $2 Billion in retail sales.
  • Our Partners average 25 years of experience and have worked in senior roles with some of the best healthcare companies in the world.
  • Representing mega brands as well as small brands, we understand how to manage both well.
  • Having years of experience partnering with retailers, we know how to help drive both category & brand sales/profits.
  • We have a successful track record helping to create new categories in the OTC healthcare space including Lip Care, Smoking Control & Weight Control.

Critical Mass

  • Combining a focused capability in OTC healthcare with the resources of the largest non-foods sales and marketing agency in the U.S., Advantage Consumer Healthcare is the most specialized and comprehensive solution in the business.
  • We have the critical mass and resources to reach every channel, every customer, every store, every pharmacy and every consumer in the U.S.
  • As a full service OTC healthcare selling, marketing & supply chain partner, we can seamlessly integrate with your manufacturing resources all the way to point-of-purchase. Our full service supply chain solution includes full order-to-cash and distribution capabilities. We have has a more complete solution for OTC healthcare brands.

Knowledge

  • We’ve sat in your chair, so we know exactly what you’re looking for in a partner. Our goal is the same as yours – driving your Brand equity and value.
  • Our proprietary launch management planner covers every element needed to create a brand in the OTC marketplace. We understand the complexity of retail launches and can deliver a comprehensive and customized plan to bring your brand to market.
  • With close top-to-bottom relationships with key retailers in the OTC healthcare space, we can give you a real advantage over your competitors. We understand the OTC healthcare consumer and know the best ways to engage them in and out of store.
  • As our client, we’ll establish your organization as an authorized vendor in the marketplace.

Dedication

  • OTC healthcare is all we do. We’re a team of highly specialized experts.
  • We support you as part of your management team, not as an outsourced commodity.
  • We share the risks and view your success as critical to our success.