Why We’re Your OTC Healthcare Brand Partner of Choice

Track Record

  • With over $2 Billion in retail sales, we’ve successfully managed over 45 brands.
  • Our Partners average 25 years of experience and have worked in senior roles with some of the best healthcare companies in the world.
  • We’ve executed five very successful Rx-OTC switches.
  • Representing mega brands as well as small brands, we understand how to manage both well.
  • Having partnered with retailers for years, we know how to help drive both category & brand sales/profits. Continuous growth is a critical goal for every brand in every category with which we work.

Critical Mass

  • Combining a focused capability in OTC healthcare with the resources of the largest non-foods sales and marketing agency in the U.S., Advantage Consumer Healthcare is the most specialized and comprehensive solution in the business.
  • We have the critical mass and resources to reach every channel, every customer, every store, every pharmacy and every consumer in the U.S. We can optimize your brand’s position in the marketplace by leveraging this reach.
  • As a full service OTC healthcare selling, marketing & supply chain partner, we can seamlessly integrate with your manufacturing resources all the way to point-of-purchase. Our full service supply chain solution includes full order-to-cash and distribution capabilities. We have a more complete solution for OTC healthcare brands. By integrating these services, we can improve the profitability of your portfolio.

Knowledge

  • We’ve sat in your chair, so we know exactly what you’re looking for in a partner. Our goal is the same as yours – driving your Brand equity and value.
  • Brands are constantly being challenged to deliver more in a relatively flat environment. We have the tools to accomplish this goal and deliver the best possible ROI.
  • Our close top-to-bottom relationships with key retailers in the OTC healthcare space helps give our clients an edge over their competitors. We understand the OTC healthcare consumer and know the best ways to engage them in and out of store.

Dedication

  • OTC healthcare is all we do. We’re a team of highly specialized experts.
  • We support you as part of your management team, not as an outsourced commodity.
  • We share the risks and view your success as critical to our success.